
Cléa Store · Migration
Cléa Store migration that brought more conversion and speed to the site
Under the technical leadership of Matheus Frasson, Cléa Store identified stagnation on its existing platform, which was limiting growth and business efficiency. Recognizing the need for improvement, the brand brought in Uncode to lead the migration to Olist Commerce. The move delivered new features and higher performance, creating a more robust environment to drive repeat purchases and optimize store performance.
Uncode worked strategically from ground zero of the Cléa Store e-commerce migration, delivering not just a safe platform transition but a full evolution of the digital experience. The project involved strategic guidance, fully custom UI, UX and CX design, tailor-made application development and continuous support and optimization.
The new operation was strengthened with advanced upsell and cross-sell features, plus the implementation of Algolia to boost search and navigation. The integration between Olist, Vnda and Tiny, combined with smart notifications, brought more operational efficiency and a smoother buying journey.
As a result, Cléa Store reached a 72.92% reduction in load time, 20.82% growth in monthly revenue compared to the previous year, and a 39.70% increase in the number of keywords ranking on Google, making the migration a decisive step to scale performance, conversion and digital visibility.
Como conduzimos o projeto, da estratégia à entrega.
- 01
Strategic guidance
Migration led from ground zero to Olist Commerce.
- 02
UI, UX and CX design
A fully personalized and fluid digital experience.
- 03
Upsell, cross-sell and search
Revenue features and Algolia for navigation.
- 04
Integration and support
Olist, Vnda and Tiny with continuous optimization.





The store live: navigation, storefront and key pages.





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